Website where users enter a promotional code to see if they have won a daily prize.
7up required a custom built site to handle their regional promotions. Users simply entered their details, promotional code and the website informed them if they had won. The site included various rules to prevent overuse and make the selection process as random and fair as possible. In addition it included a custom CMS where all content and prize rules could be adapted and had to be able to handle 10,000 visits/day.
The site was launched in August 2013 and the promotion ran for 3 months.